10 Tools To Analyze The Market As An Amazon Seller

tools to see market on amazon

Understanding how the market works on Amazon is essential to your success as a seller. You can’t make effective decisions about what to sell, or what price points are best if you don’t know the market well. You’ll need to know how to do everything from how to analyze the best way to go up against competitors to the best way to find products that complement your current line up.

Luckily you aren’t left to fend for yourself in these decisions. There are a ton of resources out there to help you analyze the Amazon market and make effective selling decisions. Depending on how much time you’ve spent looking for resources and tools, you may not have a good list of resources to use yet.

Spend some time going over these five resources and see how you can use them in your Amazon business. You’re likely to find that using these resources often and effectively makes all the difference between reaching your sales goals or having a really frustrating year.

1. FBA Fee Calculators

Using FBA (fulfillment by Amazon) to sell your products can be a great idea. Customers on Amazon have learned to trust their brand. They tend to transfer that trust more easily to products that are marked as being fulfilled by Amazon as well. When someone knows Amazon is the one shipping the product it can make a huge difference. When it comes to making good decisions about which products to use FBA services for, an FBA fee and profit calculator can be a make it or break it resource. You’ll be able to use the calculator to take every factor of the fee into account. Amazon fees can vary by things as small as how much space your product takes up to how long it’s been stored in their warehouse.

2. xSellco

Trusted by 9,000+ eCommerce sellers, xSellco offers a suite of tools to cover all your customer service, feedback and repricing needs. eDesk provides online retailers with centralized customer support from everywhere they sell, allowing them to save time and money. Feedback (now part of eDesk) enables merchants to automate feedback requests on Amazon, eBay, their online stores and more. xSellco’s multichannel price management software, Repricer.com, helps sellers save time, increase profits and win more Buy Box. Online retailers can reprice in real-time across all Amazon marketplaces, eBay, Walmart, Google Shopping, Shopify and more. Using the net-margin repricing feature, sellers can ensure they make the right sales at the right margin. 

3. FeedbackWhiz

When you use FeedbackWhiz, you can easily analyze the market, monitor listings, and much, much more—all included in one package. FeedbackWhiz analyzes Amazon and other sources, and then provides easy-to-follow recommendations on how to improve listings. You can also use it to help improve seller feedback and ratings. The tool kit provides sellers with insights into what buyers are looking for, and how they can improve their listings to better meet those needs. tool you can use to analyze keywords and make your products more easily found on Amazon.

4. JungleScout

JungleScout is a tool that Amazon sellers use for product and pricing research. It helps you quickly and easily find profitable products to sell on Amazon, and to assess the competition so you can price your products competitively. JungleScout also provides valuable data on sales trends, so you can make informed decisions about what products to stock and when to sell them. In short, JungleScout is an essential tool for any Amazon seller who wants to be successful. Thanks to JungleScout, Gone are the days of guesswork and trial-and-error when it comes to selling on Amazon. With JungleScout, you can confidently choose products that will sell well and price them to win. So if you’re serious about making

5. AMZFinder

Not to be confused with other AMZ labeled tracking tools, this is a resource that’s a little bit different. AMZFinder helps you analyze reviews left on your current listings. No matter how hard you work there will come a time when you have to deal with a negative review or two. Sometimes it’s harder to help the customer because the review is left under a different name than who you shipped the item to.

AMZFinder helps you pair up negative reviews with their corresponding order number so you can reach out and offer to help the customer resolve their problem. It’s definitely something you could do on your own, but AMZFinder takes all the frustration and guesswork involved out of the equation. It’s definitely a great resource to keep in your back pocket.

6. Aura

If you’re an Amazon seller, then you know how important it is to be in the Buy Box. That’s why Aura is such a game-changer. With their automatic artificial intelligence and machine ;earning, they are able to maximize your time in the Buy Box, increasing both your sales and profits. And because they are always learning and evolving, you can be confident that you’re getting the best possible service. So if you want to take your Amazon business to the next level, be sure to check out Aura!

7. Keepa – Price Tracker for Amazon

The Keepa Price Tracker for Amazon app on Android is a great free tool for researching potential products to sell. The app allows you to track prices of items over time, so you can see how price changes may impact demand. In addition, the app provides valuable insights into customer reviews and seller feedback, which can help you make informed decisions about which products are likely to be successful on Amazon.

8. PriceBefore

PriceBefore is another excellent option for tracking the price of products. Whether you are an online seller doing product research or simply an online shopper checking for price drops, this is a great tool that allows you to set up alerts and check the price history going back 1 year for free. With PriceBefore, you can quickly and easily check prices across Amazon’s vast marketplace. Simply enter in your product information, and PriceBefore will generate a report showing you the current prices for similar products. This way, you can make sure that your prices are always in line with the competition. In addition, PriceBefore also offers price history reports, so you can see how prices have fluctuated over time. This is an invaluable tool for Amazon sellers who want to stay ahead of the competition!

9. SlickDeals

If you’re looking for a way to stay on top of the latest trends and find amazing deals on products, check out SlickDeals. This website is a one-stop shop for bargain hunters and savvy sellers, featuring deals on everything from electronics to clothing. Because the community of users is always sharing the latest finds, you can be sure that you’re always up-to-date on the latest prices.

10. Amazon Assistant

Amazon Assistant is a powerful repricing tool for Amazon sellers. It can help you keep your prices competitive, so you always stay one step ahead of the competition. When you reprice with Amazon Assistant, you can automatically update your prices based on market trends and changes. This ensures that you always have the most competitive prices, so you can make the most sales possible. In addition, Amazon Assistant can also help you track your sales and inventory levels. This way, you can always be sure that you have enough stock to meet customer demand. By using Amazon Assistant as your repricing tool, you can rest assured that you are always getting the best possible deals for your products.


Knowing what resources to use and how to use them will really help you up your game on Amazon. It’s a huge marketplace with a lot of competition. So Use anything that’s going to help you get ahead. You don’t want to be the one that gets left behind on sales trends or updated pricing models.

Keep these resources in mind and try them out. See what works best for you and use those tools to your advantage. You’ll see a big change in your listing’s popularity, which means you’ll see a big change in your profits too. It will definitely be worth the research and effort you’ve put in.

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Ashley Coblentz
Ashley Coblentz is a content creator and social media marketing specialist currently writing for Synccentric. She has been involved in social media management since 2007 and started learning about digital marketing/content creation shortly thereafter. Since 2007 she has developed successful blogs, social media accounts, and viral content for quite a few different brands and companies. She’s an analytics nerd that gets a thrill out of watching someone’s numbers change dramatically for the better after helping them adjust their marketing strategies. When she’s not writing or working on social media accounts she’s spending time with her son. 11-year-olds have a lot of activities to get to! She also enjoys crafting and reading in her spare time. If you want to see what she’s up to and what she’s writing next you can find her on Twitter

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